William Hill's online casino runs under WHG (International) Limited, whose remote casino licence, 039225-R-319373-015, was Active on the Great Britain register when we checked on 28 October 2026. The register also records one financial penalty against that company: £82,687, decided on 7 August 2025. We did not test the games, payments or support.
What the register shows
A search for "William Hill" returns two businesses: WHG (International) Limited, account 39225, and William Hill Organization Limited, account 2752. This review covers the first, because its trading-names page lists william hill online as an active trading name. We did not review the second record, so we make no claim about it.
The licence record for account 39225 gives a head office in Gibraltar and six remote activities under one licence number, 039225-R-319373-015, all Active with an end date of current. Remote casino, bingo, pool betting and general betting on real and virtual events all run from 1 November 2014; gambling software runs from 25 March 2015. The casino activity is the one this review is about.
The fine, read correctly
The regulatory-actions page for account 39225 records one sanction. On 7 August 2025, after an investigation that began with a report the company itself submitted, the Commission found that WHG (International) Limited had failed to comply with paragraph 3 of social responsibility code provision 3.9.1, which covers identifying individual customers in remote gambling. It imposed a financial penalty of £82,687.
The same page records three mitigating points: the company identified the breach itself, reported it proactively, and took remedial action while cooperating with the investigation. Those words are the regulator's, and they matter. A breach that a company finds and reports is a different situation from one the regulator uncovers on its own, and the register makes that distinction visible.
What the fine does not mean is just as important. It is a financial penalty, not a suspension or revocation, and the casino activity was still Active when we looked. The record also does not tell you whether the problem affected any individual player. If you want the full detail, the official entry is the place to read it, not a summary on a review site.
How it compares with the other records
Of the six licence holders reviewed on this site, two have regulatory actions on the register. The other is Hillside (UK Gaming) ENC, the company behind bet365, which agreed a settlement in 2024 that is set out in the bet365 licence and settlement review. The remaining four had no actions recorded when we checked. A clean actions page is not a guarantee, and a single penalty is not a verdict on a whole business, but both are facts worth knowing before you open an account.
What this review cannot tell you
The register entry does not establish the quality of the casino, how fair its games are in practice, how quickly withdrawals arrive or how good its support is. It is not an endorsement and not a guarantee of safety. The Gambling Commission regulates Great Britain, and the record does not answer whether the brand is legal or available anywhere else.
Check the William Hill record yourself
Run the register search for William Hill and open the result for account 39225. Read the remote casino activity, then the trading-names tab, then the regulatory-actions tab, where the August 2025 penalty is listed. If the register shows anything different from the slip on this page, the register is current and this page is not.
What we checked and what we did not
We examined the register entry and the regulatory-actions page only. Nothing else was tested.
- Register entry for the named entityChecked
- Regulatory actions on that entityChecked
- Account sign-up or loginNot tested
- Games and game fairnessNot tested
- Deposit and withdrawal methodsNot tested
- Payment speed and feesNot tested
- Customer supportNot tested
- Promotions and their wagering requirementsNot tested
- Legal availability in your countryNot tested
Questions about William Hill's licence
Who holds the licence behind William Hill’s online casino?
WHG (International) Limited, account 39225, with a head office in Gibraltar. On 28 October 2026 its remote casino activity was Active under licence 039225-R-319373-015, on record from 1 November 2014, and william hill online was its only trading name.
Why was William Hill’s licence holder fined?
On 7 August 2025 the Commission imposed a £82,687 financial penalty on WHG (International) Limited for failing to comply with paragraph 3 of social responsibility code provision 3.9.1, on identifying individual customers in remote gambling. The register notes the company self-identified and reported the breach, took remedial action and cooperated.
Is the fine a reason the licence is not active?
No. The penalty is recorded as a financial penalty, and the remote casino activity was still listed as Active, with an end date of current, when we checked.
Which other William Hill company appears on the register?
A search for the name also returns William Hill Organization Limited, account 2752. We did not review that record, so this page makes no claim about it.
Sources
Gambling Commission public register pages:
- Search for “William Hill”Retrieved 28 Oct 2026, 18:26 UTC
- Account 39225: business recordRetrieved 28 Oct 2026, 18:26 UTC
- Account 39225: trading namesRetrieved 28 Oct 2026, 18:26 UTC
- Account 39225: regulatory actionsRetrieved 28 Oct 2026, 18:26 UTC
The reasoning behind reviewing casinos this way is set out in our public-record review method.